The president of Turismo do Algarve today estimated at 74 million euros the loss of direct revenues for the region, due to the absence of an audience at the MotoGP Grand Prix of Portugal, in Portimão.
The Portuguese race, the 14th and final round of the world championship on motorcycling speed, will close the season on November 22, a week after the Grand Prix of the Valencian Community.
According to João Fernandes, president of the Algarve Tourism Region (RTA), "There was an estimated revenue of around 80 million euros, but without the presence of people, that revenue should not exceed six million".
“With the people who are part of the MotoGP motorcycle teams, journalists, people from the organization and who are external to the region, there is a significant impact in terms of accommodation of about 21 thousand overnight stays, vehicle rental, food and consumption, estimating if the value of six million euros ”, he indicated.
For João Fernandes, although the recipe is a contribution to the region, "It is far from the 80 million that were estimated for the event with the presence of the public".
However, the person responsible for Tourism in the Algarve considers that “All is not lost, because what is most important in this event, is the ability to gain notoriety for the country and a tourist destination like the Algarve, namely through television broadcasting that reaches more than 400 million homes worldwide ”.
“If we look at the impact on the social networks of the event organizer, we find that, in 2019, they reached more than 6.7 billion, with 1.25 billion videos seen, a communication capacity that is extraordinary and that is not loses, especially in a year when we are more confined and attentive to digital content ”, he pointed out.
According to João Fernandes, RTA did not invest in the promotion of the event, since there is a very closed specifications and with many rules by the organizations of these events, being limited to the tourism entity “To expand and replicate communication that the organization is publishing”.
"In practice, we take advantage of these publications to make our communication and this is not lost, because it is a digital bet", he highlighted.
João Fernandes said that initially “It was expected that the Portuguese event could have the presence of 35 thousand spectators, with all the requirements for safeguarding health”, admitting that today and due to the pandemic situation “it is not reasonable to speak of these numbers”.
“We have to respect the rules of the Directorate-General for Health, because they are to preserve the greater good that is health and it has always been a very present condition and that such a scenario could happen [ausência de público] due to the pandemic situation in which we live ”, concluded.
The covid-19 pandemic has already claimed more than 1.2 million deaths in more than 48.7 million cases of infection worldwide, according to a report made by the French agency AFP.
In Portugal, 2,792 people died from 166,900 confirmed cases of infection, according to the most recent bulletin from the Directorate-General for Health (DGS).